Heel Virtual Dog Leash™
The GPS Fence Alternative
Reliable boundaries where GPS fences fall short — No satellites, no signal drift, and no dead zones.
No Subscription Required
A one-time cost with no add-ons, no "zone costs", and no subscriptions.
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All the Freedom — Half the Cost
$399 limited time offer
For a complete Heel™ system
No add-ons, no "zone costs", and zero subscription fees. Just turn it on and go!
Compare to
GPS FENCES:
$1000+ for the first year alone (Collar + Subscriptions)
PLUS additinal costs (care plans, keep out zones, etc.) with ongoing subscription requirements for years to come. -
Unlimited Versatility Anywhere
The Yard. The Trail. Anywhere.
Works as a stationary boundary and on-the-go — Adjustable (10 to 750ft), proximity-based off leash boundaries anywhere, anytime. Zero setup required and works right out of the box.
Compare to
GPS FENCES:
Stationary Boundaries
Significant Setup Required
GPS/Cellular Required
Signal Drift & Dead Zones
Works for ALL yard sizes
Whether you have a postage stamp lot or a half acre, you set the boundary to match your space — your dog gets the most freedom your yard allows.
One system handles up to 3 dogs
Keep up to 3 dogs in range at once, with a single remote, at a fraction of the cost of a multi-dog GPS fence.
One collar for everything
The same collar you use at home works on trails, at parks, at campsites, and at a friend's house. No switching gear (and no additional setup or drawing maps for every new location). Buy it once and you're good to go!
Recall training is built in
Most containment solutions just react — they zap and reset. Heel's tone-first approach teaches your dog to recognize the boundary you set, so over time they're less likely to push it in the first place.
A former GPS fence user's take:
"Best purchase in keeping our puppy safe. Wanted a virtual fence so initially bought the leading GPS fence, was not happy about the subscription, but did it anyway. It failed to offer an immediate solution, and was difficult to know when the correction input was being applied. I returned and bought Heel™.
In 30 minutes my dog was 80% trained to stay in our yard, by using the remote along with immediate verbal correction. Adding some visual flags helped reinforce. Amazing results. The proximity zones are an effective tool to ensure she stays in the yard when not supervised. Excellent training tool!"
Todd C. | Verified Customer
Endorsed by the Experts
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"Best Dog Gear of 2025"
Men's Journal
"Invisible fences, whether they’re the ones you bury in the ground or GPS point fences you set up around your property, are all well and good. But as soon as you hit the trail, you need either a physical leash or an e-collar to keep your dog close by. The Heel Roam 350 solved the problem." -
"Lifesaver"
Active Gear Review
"The Roam dog collar has truly revolutionized our outdoor adventures. Whether we’re on a challenging hike or just strolling around the neighborhood, it’s given us peace of mind and our dog more freedom to be a dog. It’s definitely one of the best purchases I’ve made for my furry companion." -
"Best Pet Travel Accessories"
National Geographic
"This virtual dog leash from Heel allows you to set up a “virtual perimeter” wherever you travel. If your pet wanders outside the boundary, the collar sets off a warning tone and then a vibration or static correction (owners can choose)."
Adjustable off-leash freedom made as easy as it gets.
Just set the distance. That's it.
No buried wires, no paid subscriptions, and no drawing property lines on an app required. Simply turn it on, set the radius you want to give your dog around you, and they're off leash and in control.
Taking your dog(s) on vacation? Heel™ works anywhere and was named one of the "Best Pet Travel Accessories" by National Geographic in 2025.
How Heel™ Compares
There are 3 kinds of e-collar systems: Traditional training collars, GPS collars and fences, and the Heel Virtual Dog Leash™ — the ONLY e-collar with boundaries that move with you.
Heel Roam 350™ vs GPS Fences
| Feature | GPS Fence | Heel Roam 350™ |
|---|---|---|
| No subscription fees | ✗ | ✓ |
| No app or boundary setup required | ✗ | ✓ |
| Responds instantly — no GPS lag at the boundary | Delayed | Instant |
| Reliable in wooded or dense yards where GPS drifts | ✗ | ✓ |
| Boundary travels with you — not tied to your property | ✗ | ✓ |
| Tone-first warning before any correction | ✗ | ✓ |
| Teaches your dog to come back to you — not just stay in a zone | ✗ | ✓ |
| Works without cell service or a clear sky view | ✗ | ✓ |
Heel Roam 350™ vs Standard E-Collars
| Feature | Standard E-Collar | Heel Roam 350™ |
|---|---|---|
| Automatically keeps your dog close — no button pressing required | ✗ | ✓ |
| Tone-first warning before vibration or static | ✗ | ✓ |
| Cues stop the moment your dog turns back toward you | ✗ | ✓ |
| Customizable boundary radius (10ft to 750ft) | ✗ | ✓ |
| Manual correction buttons | ✓ | ✓ |
| Works as a hands-free backyard boundary — no fence needed | ✗ | ✓ |
| Teaches recall — dog learns to return to you, not just avoid correction | ✗ | ✓ |
Heel virtual dog leash™
Heel Roam 350™ Waterproof
FAQ's about using Heel™ around the house
What if I just need a leash-free solution to quickly let the dog out?
Heel™ makes it easier than ever. Turn it on, step outside, and your dog has the freedom to roam without you holding the leash. No leash, no chasing, no hassle.
Will it work in my wooded or oddly shaped backyard?
Yes. Unlike GPS fences that drift and lag under tree cover or in tricky terrain, Heel™ uses direct proximity sensing between the remote and collar — so dense tree canopies, slopes, and irregular lot shapes don't affect performance.
Does the boundary stay put if I go back inside?
Heel's boundary is always centered on whoever is holding the remote. It's a you-centered system, not a property-centered one. We recommend you stay outside where you can keep an eye on your dog while using the system.
Can I use the same collar at home and away from home?
Yes — same collar, same settings, works anywhere. Your backyard, a friend's house, an Airbnb, a park. No redrawing boundaries, no reconfiguring. Turn it on and it works.
Will my dog be confused if I adjust the boundary settings on them?
Heel™, like any e-collar, requires proper training. The goal with Heel™ is to train your dog to check in with you when they hear the tone or feel a correction rather than recognize a specific boundary on your property. Start by using the manual tone button at the same time that you call them back, and reward them when they come back to you. Within a few training sessions, they'll recognize that the tone and vibrate mean "check on my person", rather than "this is the edge of the boundary" as they might with an underground or GPS fence. Once your dog begins returning to you each time they hear a tone or feel a correction, you can introduce the AUTOPROX™ boundaries that move with you.
Backyard to Backcountry
Take your off leash boundaries anywhere!
The Ultimate Hiking Companion
Let your dog run the trail the way they were meant to — free. Heel™ keeps them close automatically so you can focus on the hike, not the leash.
Camp, Travel & Explore
Your dog's portable invisible fence. Whether you're at a campsite, a vacation rental, or somewhere in between, Heel™ gives your dog off-leash freedom wherever you go.
Built For Every Adventure
Mountain biking, skiing, snowshowing, hiking — if you're out there, Heel's got your dog covered. One collar, unlimited adventures, off leash and in control.
